Blog – Page 2 – BroadPR

3 Ways Content is Changing PR Forever

Blog, Content Marketing, Public Relations, Social Media / Winston Thomas / April 7, 2016

Content is king. However, PR is increasingly becoming the kingmaker. The relationship content and PR have traditionally had is now blurred. One needs the other, and below are three ways content is changing the PR profession for the better. Thought leadership It’s more than just writing a good bylined piece. Today’s PR pros work closely […]

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3 Tips Bloggers Should NOT Ignore

Those of us in public relations know all about the benefits of blogging. It is the reason why many PR professionals have become proficient bloggers themselves. Blogging is an art. But just because you write a blog, does not mean people will read it. Why do some blogs titillate, excite and incite, while others bore?